November 13, 2015

About

Work Experience & History

Lambkill Design is run by moi, Laurel Jones. I have nearly a decade of experience with web and graphic design in agency, freelance, consulting and in-house settings. I’ve worked on a wide variety of projects from online marketing campaigns for Fortune 500 companies, artwork and branding for independent filmmakers, to websites for entrepreneurs and established businesses. This experience with small and large businesses alike allows me to work with each unique client and help them define a custom solution for their requirements and budget.

I also have experience in mobile design, project management (Agile), social media marketing, email marketing, marketing automation, SEO and team management. As a Salesforce Certified Developer, she also has experience with the capabilities of the Salesforce platform in terms of customizing portals, Communities, mobile apps and custom applications including experience working with Apex & Visualforce pages. It’s a unique ability to understand how something like a Bootstrap framework will fit into a custom Visualforce page, or how to manipulate a standard Salesforce layout to match the branding of one’s company—and I seem to have a knack for it!

Long ago, in a galaxy far, far away, I earned my BFA with Honors in Visual Communications from The Illinois Institute of Art-Chicago. I truly enjoyed my education as it taught me the ins and outs and history of design including typography, information design, branding, and web design. I currently live in Los Angeles with my husband, son, and two dogs, and you can usually find me taking a walk around the neighborhood with all four of them!

Design Theory

My design style is uncluttered, grid-oriented, and fresh. I trend toward using bright colors and shapes to convey feeling and meaning, and love to incorporate custom vector graphics when I can. I believe in the mantra, “white space is your friend,” and always attempt to implement that into my work. I’m also pretty nerdy when it comes to typography and how it’s laid out on the page—gotta grab those orphans! Can’t use an en-dash when you really need an em-dash! LEADING! KERNING!

Though it sounds cliché, I truly believe that design affects everyone, whether they are aware of it or not. My goal when I work is to create something that is meaningful and portrays the point at hand in a simple, straightforward way.